Stamping Concepts
Not Just a Corporate Video​
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We sat down with Doug from Stamping Concepts to see how we could collaborate and work together. We mutually saw the opportunity in video to share some of Stamping Concepts story, and showcase their value.
This put us in a situation which appeared to directly call for a corporate video. Instead, we repackaged the corporate video into a quick, engaging piece with a purpose.
One video aspect we chose was length – with all the internet content and platforms calling for audience’s attention these days, you’re left with a limited window to entertain and inform.
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One video aspect we chose was length – with all the internet content and platforms calling for audience’s attention these days, you’re left with a limited window to entertain and inform.
Storytelling was also capitalized on. Its human nature to engage with a story over a list of facts. We knew our target audience, so we packaged a few of the key points we wanted to get across in an example which Stamping Concept’s industry peers could relate with. The final product is a lean piece, stripped of fat, yet packed with value and an intentional message.